If you are a financial controller and you are evaluating Zoho Finance solutions, this article is for you. In today’s fast-paced business environment, financial controllers play a crucial role in steering organizations toward stability, growth, and long-term profitability. They are responsible for overseeing all financial activities, ensuring regulatory compliance, managing financial risks, and delivering accurate […]
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The Role of Chief Sales Officers in CRM Selection: What to Look For and Why It Matters
In any organization, the Chief Sales Officer (CSO) plays a crucial role in driving revenue growth, optimizing sales strategies, and ensuring that the sales team operates efficiently. As the head of sales, the CSO is responsible for setting sales goals, managing sales operations, and aligning sales efforts with broader business objectives. To achieve these goals, […]
Implementing Zoho CRM and Marketing Plus – A Step-by-Step Guide for Marketing Teams
Zoho CRM and Zoho Marketing Plus are powerful tools designed to help businesses streamline marketing and sales operations. Zoho CRM focuses on managing customer relationships, tracking interactions, and automating workflows, ensuring that leads and customers receive timely follow-ups. Zoho Marketing Plus, on the other hand, is an all-in-one marketing automation suite that enables businesses to […]
On Demand Webinar : Zoho Solutions for Life Sciences : Bridging Digital Innovation & Regulatory Compliance
Digital transformation is no longer optional for the Life Sciences industry—it’s essential for growth, efficiency, and compliance. In an industry driven by strict regulations, data security requirements, and operational challenges, businesses must adopt smarter digital solutions to stay competitive. Zoho’s integrated suite of applications helps Life Sciences companies streamline operations, maintain compliance, enhance collaboration, and […]
Key Questions to Ask Before Implementing a CRM and Marketing Automation System
When it comes to choosing a CRM (Customer Relationship Management) and Marketing Automation solution, Chief Marketing Officers (CMOs) and Marketing Heads face a critical decision that can significantly impact their business’s customer engagement, sales efficiency, and overall marketing strategy. With countless options available, selecting the right system can be overwhelming. However, by asking the right […]
Choosing the Right CRM – Why Zoho CRM & Marketing Automation Work
Successful businesses today depend on customer relationship management (CRM) and marketing automation tools to improve efficiency, strengthen customer engagement, and boost revenue. These tools help companies manage interactions, automate repetitive tasks, and leverage data-driven insights for smarter decision-making. However, with so many options available, finding the right solutions that align with specific business needs can […]
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